Seer
A Teesside-based AI company supported by an innovative accelerator programme secured landmark deal with a global technology specialist.
Middlesbrough firm Seer sold its AI workflow platform Flytta – a digital joint venture it runs with Casper Shipping – to London-based AI technology company Sedna early in 2025.
Flytta is an automated digital trade product which cuts customs processing time for goods into the UK. It allows businesses to process thousands of customs declarations instantly using AI models.
Six Figure Grants
Seer had been part of the Forge programme through Tees Valley Labs – a 12-week accelerator delivered by Teesside business consultancy Alt Labs, on behalf of the Tees Valley Mayor and Combined Authority, which has helped companies primed to scale up and attract significant investment.
It originated as an in-house solution at Casper Shipping, designed to streamline internal operations before being further refined and commercialised by Seer into a scalable AI-powered workflow platform.
Seer is a UK-based data science and artificial intelligence agency specialising in delivering bespoke technological solutions to optimise business processes across various industries, including maritime, logistics, and engineering.
Seer’s core services encompass artificial intelligence, machine learning, big data management, and business intelligence which is all aimed at insights which can be put into action and drive efficiency and innovation.
During the Force programme, Seer secured additional Innovate UK funding – and also shifted its focus to building AI optimisation tools to save users up to 98% in time to boost efficiency.
This has helped the business grow.
Global
Imran Anwar, Tees Valley Business Board lead for the Digital Economy and CEO and Founder of Alt Labs, said: “Sedna’s acquisition of Flytta marks a transformative step forward in the use of AI in the global shipping industry. The development of this technology highlights the ground-breaking digital work taking place in the Tees Valley.
“Seer have been part of the Forge cohort of Tees Valley Labs programme, and I’m delighted to see the ground-breaking opportunities this partnership will bring to the growth of Seer, and the longer-term growth in the Tees Valley.
“By combining Seer’s innovative spirit with Sedna’s strategic vision, it’s not just merging two companies, they’re setting the benchmark of technological advancement, growth and inward investment to the region.”
Support for the Tees Valley Labs programme is fully funded by the UK Government through the UK Shared Prosperity Fund.
